WordPress Webinar Plugin With Active Campaign Integration

WordPress Webinar Plugin With Active Campaign Integration

Wordpress Webinar Plugin With Active Campaign IntegrationWordPress Webinar Plugin With Active Campaign Integration

You can likewise see whether the conclusion rate has increased or reduced, how long it considers contacts to reach that goal, and you can search all contacts to see who did and didn’t reach the goal. ActiveCampaign’s Message Variables is my preferred feature. It saves me a lots of effort and time, and neither MailChimp nor ConvertKit (update: 9/2020 ConvertKit now has ” bits”) has a similar function.

Let’s state you have the given name of only some of your contacts, which is the case with my list. I generally do not require a given name to register to my list, but in some cases I get a very first name, such as when someone buys a product. Wouldn’t it be great to greet your contacts by name, in the cases when you have it? You can do this, but it’s cumbersome.

I’m also filtering for generic terms included by other systems, such as a dash, or “Visitor.” If they have a very first name, I state “Hey,” and then their very first name. If they don’t, I just state “Hey there,” (WordPress Webinar Plugin With Active Campaign Integration). By constructing a Message Variable in ActiveCampaign, I can easily change my greeting according to whether I have the contact’s given name.

WordPress Webinar Plugin With Active Campaign Integration

I created a variable that’s just %greeting-hey%. If I have the contact’s name, it shows up in the e-mail. If I do not have the contact’s name, it defaults to “Hey,”. Where Message Variables truly save me a lot of time is by allowing me use the exact same automation over and over once again for my webinars, and I can quickly change out all of the information.

Wordpress Webinar Plugin With Active Campaign IntegrationWordPress Webinar Plugin With Active Campaign Integration

Here are variables for a webinar I run called “Bust Through Creative Blocks.” You can see I have a lot of different variables here, such as the date and time of the webinar, the price of the item, deal terms, voucher code, and more. Each time I run a new webinar, I can alter each of these variables to match any schedule modifications or deal modifications.

And here it remains in an email. This message variable enables me to quickly alter out a countdown timer. I did point out earlier that one of the cons of ActiveCampaign is their e-mail editing experience. I switched from MailChimp, and MailChimp takes place to have the finest email editing experience. I really like to send easy emails.

WordPress Webinar Plugin With Active Campaign Integration

I have actually discovered that extremely tough to do with ActiveCampaign. For some time, I was editing emails in ActiveCampaign’s hybrid editor, which is quite cumbersome. For a long period of time, I used ActiveCampaign’s hybrid HTML and WYSIWYG editor, which was activated by a basic design template I created. The interface for the HTML editor looks like it was pulled from some free open-source project. WordPress Webinar Plugin With Active Campaign Integration.

However, including images is a little a task. You have to select them from a file browser. There’s no drag and drop option. ActiveCampaign’s HTML e-mail editor needs that you compose completely in HTML. The alternative to this, if you desire to have control over the HTML, is to modify pure HTML, with a preview on the side.

Adding images to ActiveCampaign’s abundant full-screen editor is a cumbersome experience. You require separate text boxes for above and below the image. Recently I have begun utilizing ActiveCampaign’s abundant text editor. They have some good design templates, but I still want to send the plainest email possible. They do have some plain-looking e-mails, however they have some degree of minimal formatting, which you can’t get rid of – WordPress Webinar Plugin With Active Campaign Integration.

WordPress Webinar Plugin With Active Campaign Integration

However, with some modifications, I can make my email pretty basic. I can make it instantly use up the entire window, and I can fine-tune the typography to be somewhat bigger, and have a little more leading. The most frustrating part of ActiveCampaign’s abundant full-screen editor is adding images. Imagine you’ve simply typed out an excellent e-mail. WordPress Webinar Plugin With Active Campaign Integration.

You can’t just include an image to a block of text. Instead, you have to produce two blocks of text: one for before the image, and one for after the image. If you have actually made any formatting modifications, you’ll have to watch on those to stay consistent. That’s one thing to handle when you desire to add one image, however when you wish to add numerous, it becomes a huge task.

They even have a basic mage editor where you can crop the image – WordPress Webinar Plugin With Active Campaign Integration. MailChimp’s editor is the best I’ve seen in all of the e-mail marketing platforms I’ve tried. You have access to the underlying code, so you can develop a genuinely plain e-mail, offered you make a standard template first.

WordPress Webinar Plugin With Active Campaign Integration

MailChimp’s built-in image editor is exceptionally powerful. You can resize, crop, and include custom-made text to your images. I miss MailChimp’s email-editing experience (WordPress Webinar Plugin With Active Campaign Integration). It would save me a little time to have that same experience on ActiveCampaign. However the highly-customizable automations I can build on ActiveCampaign more than offset that possible time savings.

ConvertKit’s email modifying experience is really plain, but simple to browse. Their templates are restricted, which is fine with me, but their e-mail editing experience is somewhat simpler because you can produce inline images, and you can create a completely plain e-mail, and even modify the underlying HTML. If you wish to make some quick edits to some emails in an automation, with ActiveCampaign, it’s cumbersome.

I’ll click an e-mail, and it takes me to the editor for that email. Keep in mind that I can’t even Command + Click to open it in another tab. Whether they meant to or not, ActiveCampaign has disabled Command + Click from the automation editor. If I wished to change back and forth between different e-mails, I would intuitively be inclined open the very same automation in various tabs, then open the particular emails from each of those tabs.

WordPress Webinar Plugin With Active Campaign Integration

In the Automations area, there’s a “Handle Messages” area. From here, you can see all of the messages in each of your automations. You can edit every one, or you can Command + Click to open each in a brand-new tab to more quickly edit your whole sequence. WordPress Webinar Plugin With Active Campaign Integration. Contrast that with ConvertKit’s Sequences.

Once again, it would conserve me a great deal of time to have ConvertKit’s automation email editing experience on ActiveCampaign – WordPress Webinar Plugin With Active Campaign Integration. However choosing an email marketing platform is like choosing a spouse. ActiveCampaign offsets it with their Message Variables, more robust automations, and advanced segmentation. Mentioning division, another reason I switched from MailChimp to ActiveCampaign was that MailChimp has actually restricted division choices.

You can integrate attributes with an AND/OR operator, and you can blend and match those groups of traits with another AND/OR operator. With MailChimp, you can just sector by AND/OR, nevertheless MailChimp’s Pro plan allows more sophisticated segmenting, for an additional $199 a month. In my search for the ideal e-mail marketing platform, I saw numerous others, a few of which I’ve currently mentioned.

WordPress Webinar Plugin With Active Campaign Integration

ConvertKit. If I weren’t on ActiveCampaign, I would most likely be using ConvertKit. Their automations are much simpler to construct, though they aren’t as versatile as ActiveCampaign’s, and their segmentations choices aren’t as advanced either. They likewise do not have objective tracking, or Message Variables. MailChimp. You already know that I switched from MailChimp to ActiveCampaign.