How To Add Attachment To Active Campaign Email

You can likewise see whether the conclusion rate has increased or decreased, for how long it considers contacts to reach that goal, and you can search all contacts to see who did and didn’t reach the objective. ActiveCampaign’s Message Variables is my favorite function. It saves me a lots of time and effort, and neither MailChimp nor ConvertKit (upgrade: 9/2020 ConvertKit now has ” bits”) has a comparable feature.
Let’s state you have the very first name of only some of your contacts, which is the case with my list. I usually do not require a given name to register to my list, but in some cases I get a given name, such as when someone buys a product. Would not it be good to welcome your contacts by name, in the events when you have it? You can do this, but it’s cumbersome.
I’m also filtering for generic terms added by other systems, such as a dash, or “Guest.” If they have a first name, I say “Hey,” and after that their very first name. If they do not, I just say “Hey there,” (How To Add Attachment To Active Campaign Email). By constructing a Message Variable in ActiveCampaign, I can easily change my greeting according to whether I have the contact’s given name.
How To Add Attachment To Active Campaign Email
I produced a variable that’s simply %greeting-hey%. If I have the contact’s name, it shows up in the email. If I do not have the contact’s name, it defaults to “Hey,”. Where Message Variables truly save me a lot of time is by enabling me use the exact same automation over and over again for my webinars, and I can rapidly change out all of the details.

Here vary for a webinar I run called “Bust Through Creative Blocks.” You can see I have a lot of different variables here, such as the date and time of the webinar, the rate of the product, offer terms, coupon code, and more. Each time I run a new webinar, I can alter each of these variables to match any schedule changes or offer changes.
And here it is in an email. This message variable enables me to easily alter out a countdown timer. I did discuss earlier that a person of the cons of ActiveCampaign is their email modifying experience. I changed from MailChimp, and MailChimp takes place to have the very best e-mail editing experience. I really like to send basic emails.
How To Add Attachment To Active Campaign Email
I’ve discovered that extremely hard to do with ActiveCampaign. For awhile, I was modifying emails in ActiveCampaign’s hybrid editor, which is rather clunky. For a long time, I used ActiveCampaign’s hybrid HTML and WYSIWYG editor, which was activated by a standard design template I produced. The interface for the HTML editor appears like it was pulled from some complimentary open-source task. How To Add Attachment To Active Campaign Email.
Nevertheless, including images is a bit of a task. You have to pick them from a file web browser. There’s no drag and drop choice. ActiveCampaign’s HTML e-mail editor requires that you compose completely in HTML. The alternative to this, if you desire to have control over the HTML, is to modify pure HTML, with a preview on the side.
Including images to ActiveCampaign’s rich text editor is a clunky experience. You need separate text boxes for above and listed below the image. Recently I have actually begun utilizing ActiveCampaign’s abundant text editor. They have some nice design templates, however I still desire to send out the simplest email possible. They do have some plain-looking e-mails, however they have some degree of minimal formatting, which you can’t remove – How To Add Attachment To Active Campaign Email.
How To Add Attachment To Active Campaign Email
However, with some changes, I can make my e-mail quite basic. I can make it automatically use up the entire window, and I can modify the typography to be slightly bigger, and have a little bit more leading. The most discouraging part of ActiveCampaign’s abundant full-screen editor is adding images. Picture you’ve just typed out a fantastic email. How To Add Attachment To Active Campaign Email.
You can’t just add an image to a block of text. Rather, you have to create two blocks of text: one for before the image, and one for after the image. If you have actually made any formatting modifications, you’ll have to watch on those to stay constant. That’s something to deal with when you wish to add one image, but when you want to include numerous, it becomes a big chore.
They even have a fundamental mage editor where you can crop the image – How To Add Attachment To Active Campaign Email. MailChimp’s editor is the finest I’ve seen in all of the e-mail marketing platforms I have actually attempted. You have access to the underlying code, so you can develop a really plain e-mail, supplied you make a fundamental template first.
How To Add Attachment To Active Campaign Email
MailChimp’s integrated image editor is extremely powerful. You can resize, crop, and add custom text to your images. I miss MailChimp’s email-editing experience (How To Add Attachment To Active Campaign Email). It would conserve me a little time to have that same experience on ActiveCampaign. But the highly-customizable automations I can build on ActiveCampaign more than offset that possible time savings.
ConvertKit’s email editing experience is extremely plain, however easy to browse. Their design templates are restricted, which is fine with me, but their e-mail modifying experience is a little easier because you can develop inline images, and you can create a totally plain e-mail, and even modify the underlying HTML. If you want to make some quick edits to some e-mails in an automation, with ActiveCampaign, it’s troublesome.
I’ll click on an e-mail, and it takes me to the editor for that email. Keep in mind that I can’t even Command + Click to open it in another tab. Whether they indicated to or not, ActiveCampaign has disabled Command + Click from the automation editor. If I wanted to switch backward and forward in between different e-mails, I would intuitively be inclined open the very same automation in different tabs, then open the respective e-mails from each of those tabs.
How To Add Attachment To Active Campaign Email
In the Automations section, there’s a “Manage Messages” area. From here, you can see all of the messages in each of your automations. You can edit each one, or you can Command + Click to open each in a new tab to more easily edit your whole sequence. How To Add Attachment To Active Campaign Email. Contrast that with ConvertKit’s Sequences.
Once again, it would conserve me a lot of time to have ConvertKit’s automation e-mail modifying experience on ActiveCampaign – How To Add Attachment To Active Campaign Email. However picking an email marketing platform is like picking a spouse. ActiveCampaign offsets it with their Message Variables, more robust automations, and advanced segmentation. Speaking of segmentation, another reason I switched from MailChimp to ActiveCampaign was that MailChimp has actually restricted segmentation choices.
You can combine attributes with an AND/OR operator, and you can blend and match those groups of qualities with another AND/OR operator. With MailChimp, you can just segment by AND/OR, however MailChimp’s Pro strategy enables more advanced segmenting, for an additional $199 a month. In my search for the best email marketing platform, I saw numerous others, a few of which I’ve already discussed.
How To Add Attachment To Active Campaign Email
ConvertKit. If I weren’t on ActiveCampaign, I would most likely be using ConvertKit. Their automations are a lot easier to construct, though they aren’t as flexible as ActiveCampaign’s, and their divisions options aren’t as advanced either. They likewise don’t have objective tracking, or Message Variables. MailChimp. You currently understand that I switched from MailChimp to ActiveCampaign.