Can You Customize An Active Campaign Form?

Can You Customize An Active Campaign Form?

Can You Customize An Active Campaign Form?Can You Customize An Active Campaign Form?

You can also see whether the completion rate has increased or decreased, the length of time it considers contacts to reach that goal, and you can search all contacts to see who did and didn’t reach the objective. ActiveCampaign’s Message Variables is my preferred function. It conserves me a lots of time and effort, and neither MailChimp nor ConvertKit (upgrade: 9/2020 ConvertKit now has ” bits”) has an equivalent feature.

Let’s state you have the very first name of only a few of your contacts, which holds true with my list. I generally do not need a first name to sign up to my list, but sometimes I get a very first name, such as when somebody purchases an item. Wouldn’t it be good to welcome your contacts by name, in the events when you have it? You can do this, but it’s cumbersome.

I’m likewise filtering for generic terms included by other systems, such as a dash, or “Guest.” If they have a very first name, I state “Hey,” and after that their first name. If they don’t, I just state “Hey there,” (Can You Customize An Active Campaign Form?). By constructing a Message Variable in ActiveCampaign, I can easily alter my greeting according to whether or not I have the contact’s given name.

Can You Customize An Active Campaign Form?

I produced a variable that’s merely %greeting-hey%. If I have the contact’s name, it shows up in the e-mail. If I do not have the contact’s name, it defaults to “Hey,”. Where Message Variables truly conserve me a lot of time is by allowing me use the exact same automation over and over again for my webinars, and I can rapidly alter out all of the information.

Can You Customize An Active Campaign Form?Can You Customize An Active Campaign Form?

Here vary for a webinar I run called “Bust Through Creative Blocks.” You can see I have a bunch of various variables here, such as the date and time of the webinar, the rate of the product, offer terms, coupon code, and more. Each time I run a brand-new webinar, I can alter each of these variables to match any schedule modifications or offer modifications.

And here it is in an e-mail. This message variable allows me to quickly alter out a countdown timer. I did mention earlier that one of the cons of ActiveCampaign is their email editing experience. I changed from MailChimp, and MailChimp happens to have the very best e-mail modifying experience. I really like to send easy e-mails.

Can You Customize An Active Campaign Form?

I’ve found that very tough to do with ActiveCampaign. For awhile, I was editing emails in ActiveCampaign’s hybrid editor, which is rather clunky. For a long time, I utilized ActiveCampaign’s hybrid HTML and WYSIWYG editor, which was triggered by a basic design template I created. The interface for the HTML editor appears like it was pulled from some totally free open-source project. Can You Customize An Active Campaign Form?.

Nevertheless, adding images is a little a task. You have to select them from a file internet browser. There’s no drag and drop option. ActiveCampaign’s HTML email editor requires that you compose entirely in HTML. The option to this, if you want to have control over the HTML, is to edit pure HTML, with a preview on the side.

Adding images to ActiveCampaign’s abundant text editor is a cumbersome experience. You require different text boxes for above and listed below the image. Lately I have begun using ActiveCampaign’s rich full-screen editor. They have some nice design templates, but I still desire to send out the simplest email possible. They do have some plain-looking emails, but they have some degree of very little format, which you can’t eliminate – Can You Customize An Active Campaign Form?.

Can You Customize An Active Campaign Form?

However, with some changes, I can make my email quite fundamental. I can make it automatically take up the entire window, and I can tweak the typography to be a little bigger, and have a bit more prominent. The most aggravating part of ActiveCampaign’s rich full-screen editor is adding images. Imagine you’ve simply typed out a fantastic email. Can You Customize An Active Campaign Form?.

You can’t merely add an image to a block of text. Rather, you have to produce 2 blocks of text: one for before the image, and one for after the image. If you’ve made any format changes, you’ll have to watch on those to stay consistent. That’s one thing to handle when you want to add one image, however when you want to add a number of, it ends up being a big task.

They even have a fundamental mage editor where you can crop the image – Can You Customize An Active Campaign Form?. MailChimp’s editor is the finest I have actually seen in all of the e-mail marketing platforms I’ve attempted. You have access to the underlying code, so you can create a genuinely plain email, provided you make a basic template first.

Can You Customize An Active Campaign Form?

MailChimp’s integrated image editor is very powerful. You can resize, crop, and include customized text to your images. I miss out on MailChimp’s email-editing experience (Can You Customize An Active Campaign Form?). It would save me a little time to have that same experience on ActiveCampaign. But the highly-customizable automations I can develop on ActiveCampaign more than offset that potential time savings.

ConvertKit’s e-mail editing experience is really plain, but simple to browse. Their templates are limited, which is fine with me, but their e-mail editing experience is a little much easier in that you can develop inline images, and you can produce an absolutely plain email, and even modify the underlying HTML. If you wish to make some quick edits to some e-mails in an automation, with ActiveCampaign, it’s cumbersome.

I’ll click an email, and it takes me to the editor for that e-mail. Note that I can’t even Command + Click to open it in another tab. Whether they implied to or not, ActiveCampaign has handicapped Command + Click from the automation editor. If I wished to switch back and forth between numerous e-mails, I would intuitively be inclined open the exact same automation in different tabs, then open the respective emails from each of those tabs.

Can You Customize An Active Campaign Form?

In the Automations area, there’s a “Handle Messages” location. From here, you can see all of the messages in each of your automations. You can edit each one, or you can Command + Click to open each in a new tab to more easily edit your whole sequence. Can You Customize An Active Campaign Form?. Contrast that with ConvertKit’s Series.

Again, it would save me a great deal of time to have ConvertKit’s automation email modifying experience on ActiveCampaign – Can You Customize An Active Campaign Form?. However picking an e-mail marketing platform resembles picking a spouse. ActiveCampaign offsets it with their Message Variables, more robust automations, and advanced segmentation. Speaking of segmentation, another reason I changed from MailChimp to ActiveCampaign was that MailChimp has actually limited segmentation options.

You can combine attributes with an AND/OR operator, and you can mix and match those groups of qualities with another AND/OR operator. With MailChimp, you can only sector by AND/OR, nevertheless MailChimp’s Pro strategy enables more advanced segmenting, for an additional $199 a month. In my search for the ideal e-mail marketing platform, I saw many others, a few of which I have actually already pointed out.

Can You Customize An Active Campaign Form?

ConvertKit. If I weren’t on ActiveCampaign, I would probably be utilizing ConvertKit. Their automations are a lot easier to develop, though they aren’t as versatile as ActiveCampaign’s, and their segmentations choices aren’t as sophisticated either. They likewise do not have objective tracking, or Message Variables. MailChimp. You already understand that I switched from MailChimp to ActiveCampaign.